What I Learned By Teaching A Business Planning Clinc

This past week, I taught a Business Planning Clinic in the Temecula Market Center. There was a great group there. Some familiar faces sprinkled throughout the crowd. And, other friends, that I was meeting for the very first time. 

As you can imagine, the level of skill sets varied from top producers and professional coaches. To the newbies just beginning their journeys. The discussion was invigorating to say the least as we meandered through the process of planning for the coming year.

The following is my big takeaway from this training that you might want to pay particular attention to. 

Typically when we put together a business plan, we tend to take a very myopic approach. Our plans generally have an overall view of what it is that we will do (achieve) as an individual, group or, team. We identify what it is that we expect those around us to contribute to the group effort. But, and this is big, nowhere in our business plans do we account for the goals and aspirations of those who we invite into our world. 

Zig Ziglar once said “You can have everything in life you want, if you will just help other people get what they want. The same is true for your business. In order to truly build a dynamic company, your world has to be big enough to provide the opportunity to others to fulfill their goals as they work towards achievement of your goals. 

In other words, you probably are going to have to think differently, think bigger, think inclusivity of those around you. If your business goals are to complete 50 transactions for example. But, it would require an additional 25 sales, to fund the goals of those around you, your goal has to be to build a business plan capable of generating 75 transactions or more. 

When we make others goals part of our plan, we guarantee their buy in and commitment. When we leave others in our world on their own to figure their own path, we often end up going in two completely different directions.

Now through the end of the year, I am putting together one on one clinics to assist in your business planning process. If you would like to attend one of these clinics, please feel free to contact me to schedule your appointment regardless of office affiliation.

Frank Spencer: FSpencer10@gmail.com or call 951-741-7901

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