The Power Of Mindset
The power of mindset is truly
an amazing thing. By way of illustrating this fact I offer the following for
your consideration.
This past week, I was in
Anaheim for the National Association of REALTORS ® business meetings. And, at
those meetings, I had the occasion to hear the President of the California
Association of REALTORS ®, The Hawaii Association of REALTORS ® and the Guam Association
of REALTORS ® all speak to us about their markets.
This is what they said.
Properties listed are selling quickly at or near list price. Inventories are
low by traditional standards. In all three places, prices have been stable or
on the increase for a protracted period of time and yet they are in a buyer’s
market.
Think about this for a
second, demand is higher than supply. Prices are (in many areas) rising and
they are in a buyer’s market. For the life of me I cannot remember the last
time that this scenario has played out like this.
The classic law of supply and
demand is that when you have demand exceeding inventory you have a seller’s
market. This means that the seller in most cases can control the terms of sale
ie: price, length of escrow, concessions (if any) you get the idea. In markets
where these conditions are prevalent the sellers are king and the buyers know
it.
So to find ourselves in a
buyer’s market despite all the conditions prevalent which would be indicative
the contrary there has to be an explanation. And, I would contend that this is
only explainable if you take a close look at the mindset of the typical buyer
today.
In most markets the typical
buyer is purchasing their first home. All around them they see the remnants of
those who had bought before them only to see the market collapse and values
fall nearly as fast as they had risen.
This buyer no longer trust
what he sees as being fact. In the early to mid- 2000’s everywhere you looked
home values were going up at a rate of a
hundred thousand dollars a year. Most
homeowners made more in appreciation then they did of their day job. And, from
the outside looking in there was no end in sight. Houses continued to sell,
buyers continued to get loans and on the surface the gravy train seemed to have
no end.
But what we now know is that
this market was built on quicksand. It had all of the structural integrity of a
house of cards. And that the only possible scenario would be that it would (and
ultimately did) collapse under its own weight.
You see, that market was
fueled by buyers who could by with little or no qualification. The typical
buyer did not need to prove income, he only needed to have a nominal credit
score and he could purchase almost anything he wished to purchase without fear
of rejection.
What we now know is that
without safeguards from the lending industry no market can protect itself from
collapse.
And, that is why we probably
will not see this type of collapse again for a very long time.
You see, today’s buyers must
have a much higher credit score to purchase. They must have verifiable income.
They must provide proof of past income (tax forms and W2’s). They must also have sufficient reserves
(cash) to sustain themselves in the event of a downturn in the economy. In
short the buyer of today is protected from himself because even the most
qualified of buyers must jump through more hoops then they have had to in
almost any other time in our history.
In short today’s buyer must
prove that he or she is worthy of the title “homeowner” before that loan is
granted.
So, this brings me back to
the mindset theory. In a market where inventories are low, sales numbers are at
or near traditional numbers. And, values have been stable for the past couple
of years. The only explanation that makes sense is that the mindset of today’s
buyer is that this market is not real.
Unfortunately for those who
fall into this false sense of insecurity for them it will mean most likely that
ultimately they will miss a truly great opportunity to purchase the home of
their dreams for less than they could build the same home.
Now I have seen this scenario
play out (over the course of my career) before. And there are only two possible
results of subscribing to the mindset that says today’s great values are not
real or sustainable.
One will be that the buyer
who has this belief will wait until prices are rapidly increasing and he or she
will pay far more for their home than they could today. The second possibility
is that the buyer will wait too long and be priced out of the market altogether
thereby losing the chance to purchase at all.
So today, I would say to you
that it is very safe to believe what you see. To refuse to acknowledge the
obvious is to put at great risk your opportunity to share in the great American
dream of homeownership.
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